With 17 college football programs and three NFL franchises inside the state’s limits, it’s no doubt Florida is hooked on its local gridiron teams. That’s why it’s likely of little surprise the Sunshine State ranked in the top 10 in search interest on sports betting in 2023, even though Florida sportsbooks are not yet legal, joining a list of heavy hitters that includes wagering stalwarts like Nevada and New York. With football back in action, FloridaBet.com gathered data from Google Analytics to see which states are searching for “sports betting,” and most excited to bet on the games this season.
States With The Most Interest In Sports Betting
Below you'll find a list of the top 10 states that are most interested in sports betting. Residents of the Sunshine State are clamoring for Florida betting apps to be legalized.
Where Florida Ranks In National Sports Betting Interest
Overall, Florida finished eighth in sports betting Google search interest, with a score of 64 — finishing between No. 7 Alaska (66) and No. 9 Rhode Island (63). Nationally, Delaware had the highest search interest score, at 100, followed by Nevada (80), Kansas and New York (76 apiece). The Sunshine State’s love of wagering and football should be of little surprise, given the state producing the most NFL players (212) of any locale in the country.
On the field, the Florida State Seminoles have the best championship odds (courtesy of Caesars Sportsbook) for 2023, coming in at +2000 (ranking in a tie with Penn State for eighth nationally), while the Miami Dolphins Super Bowl odds (+2500) are the best of any NFL team located in the Sunshine State. All of those teams will look to generate the level of interest that’s necessary to spur the state’s sports betting-crazed populace to support them in the year ahead. Based on the interest Florida residents have shown in both sports betting at large and on football more specifically, it doesn’t seem like much of a longshot to assume that one or more of those teams will do just that in 2023.
